Get the best out of your retail staff with a unique approach to training

When you have the challenge of launching something new in the highly competitive world of retail, failing to motivate and engage your sales team with your brand's latest products is one of the biggest mistakes you can make. –   – This is because your sales personnel are highly visible frontline ambassadors for your brand and if they're not passionate and don't know your products inside out, your prospective customers may never get the benefit of your carefully constructed marketing messages. – …

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Source: The Market

Destin's First Cariloha Bamboo Store Opens in HarborWalk Village on May 9

The first Cariloha store in Destin is opening at 10 Harbor Blvd. in HarborWalk Village with a grand opening celebration on May 9 where the first 50 Cariloha customers will receive a free pair of their ultra-soft, eco-friendly bamboo socks. – – Store grand opening visitors will also enjoy free refreshments and bamboo-product giveaways, along with the opportunity to experience Cariloha's entire line of bamboo products, including men and women's apparel, bedding, bath goods, fitness wear, handb…

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Source: The Market

Tailored Omnichannel Marketing Campaigns: Take the Customer-Centric Approach

Anchor Computer has enhanced its integrated marketing database to provide omnichannel marketing capabilities that capture customer insights allowing marketers to increase response rates by crafting tailored marketing campaigns that reach consumers through the best marketing channel for them. –   – Each customer interaction creates a record: – – – [*]Which emails they've clicked or opened and how did they view those emails   – [*]How customers interact with the company website – [*]Which off…

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Source: The Market